A little over a month ago we got a brief in for a regional Ramadan ad. It was pre-lockdown, but looking ahead, we knew we’d struggle to get crews together with coronavirus on the rise worldwide. With what felt like a brainwave at the time, there was only one way to get it made. ON PHONES! So, 11 countries, 2 weeks, 79 deliverables and a WhatsApp and Zoomathon later, it’s done! @Ooredoo Ramadan 2020. Directing and producing from our own homes, we built a network of people able to shoot at homes under lockdowns and curfews. MASSIVE thanks to all our contributors across the globe, from New York to Indonesia and everywhere in between. THANK YOU. #RamadanKareem everyone. Stay safe, and stay home.
